Google is sending out mobile usability warning emails like this:

mobileusability

 

with more and more web usage going mobile, with phones, tablets, and the like, and with modern screen sizes for PCs varying from laptop screens to TV sizes, responsive design is the only way to go. Responsive designs adapt to the environment they’re in (phone, tablet, browser window size) and change accordingly. This has positive effects on user interaction as well as search engine optimization (SEO) and even the cost of your pay-per-click (PPC) campaigns.

If you haven’t gotten an email like this (they’re going to Google Analytics users), but would like to see what Google thinks of your site’s mobile-friendliness, you can type your web address into this tool:

https://www.google.com/webmasters/tools/mobile-friendly/

If you don’t like what you see, or just need help with SEO, running your PPC campaign, managing your content, contact us today.