Most people don’t give the search feature on a website a second thought, but did you know that a fully optimized search feature can increase customer satisfaction and conversion rates, decrease calls to customer service, and much more. Today we are joined by Tom Turley and Michael Daley of Nextopia to dive into the world of optimized search.
We’ll discuss:
- Hosted Search vs. SaaS search
- The key role of UX on a site
- The benefits of personalization and recommendations in eCommerce
- And, the latest Nextopia news
